Are you a Personal Brand explorer? You should be.
Remember last summer? We had 120 of you squeeze into a room at University of Toronto campus on a hot August Monday night? You saw 6 panel experts talk about Personal Branding, including Ron Tite, Katia Millar and yours truly. The energy in the room was electric, the insights were vast and profound. Those who were lucky to attend told us “you guys should do something bigger next year”.
This year we are having “Discover Your Personal Brand’ – a full day conference on Personal Branding with 30+ speakers, including 4 keynotes, 5 panels, 8 workshops. Take a look at the incredible line-up and diverse content we have planned for you! Join us on Aug 16 from 10am-6pm and visit the site
This day is designed to cover every aspect of your Personal Brand so that you can truly forge an authentic leadership path of passion and purpose. Some of keynote speakers include Nathan Downer from CP24 and Alfredo Tan from Facebook Canada.
Whether you joined us or not, we want to make sure each of you has a chance to benefit from this event. We are pleased to offer you a special discount of 40% off the ticket price. Simply input ‘BOBBYDYPBVIP’ in the eventbrite registration page. You can save even more if you go in a group (either 33% or 50% off). Register now!
We want to make sure anyone who wants to go, can go. We believe in our Why: ‘There are Lost Leaders Everywhere” – and we want to help serve you no matter where you are in life. We’ve all felt lost in our career, business or academic path. It’s okay to feel lost, but it’s not okay to do little about it.
Let us know how we can help you get there. If you seriously have financial difficulties that is the only barrier, message me personally and I will make sure you can attend.
See you soon!
Have you ever felt ‘lost’ as a leader? (I know I have)
Are you trying to forge a corporate career path that makes sense for you? (I tried…twice)
Are you an entrepreneur who is looking to find your voice? (I have and I still am)
Are you a student who wants to make sure you have chosen the right academic path? (I wish I had done this)
Then you must invest in knowing what your Personal Brand is and how to understand & leverage it in your personal, professional and academic lives.
I am pleased to announce the `Discover Your Personal Brand`conference in Toronto, Aug 16. Just look at the line-up — over 30+ speakers — we have to help you forge an authentic leadership path of passion and purpose.
Visit the site: http://raeallan.com/dypb/
Conference Speakers include:
● Alfredo Tan – Facebook Canada, Group Director, Global Marketing
● Nathan Downer – Anchor at CP24
● Bobby Umar – 4x TEDx Speaker, Author & HuffPost contributor – Raeallan
● Marina Piccioni – Marketing Manager at Hudson’s Bay Company
● Fahad Meer – Senior Associate at PricewaterhouseCoopers
● Nicholas Kusmich – Strategic Consultant for Lifestyle Entrepreneurs at Everyday Prosperity Inc
● Corey Herscu – Technology Publicist | Journalist TV Personality at HerscuPR
● Ryan Coelho – Personal Development Specialist at RyanCoelho.com
● Katia Millar – Founder & Chief Inspiration Officer at Positive Fabulous Women
● Don Sagarese – Founder at On The Move catering
● Jahmeelah Gamble – TV Personality at Rogers
● Clare McDowall – Social Media Coach & Strategic Consultant at Socially Good
● Tamika Auwai – Power Presence Expert at Tamika Auwai
● Julia Sheldon – Operations Manager at The Acoustic Opera
● Cher Jones – Corporate Social Media Trainer at Socially Active
● Joseph Luk – Director, Solution Marketing Department at Huawei
● Ada Barlatt – Management Sciences Professor at University of Waterloo Engineering
- 3 keynotes, including Alfredo Tan from Facebook Canada and Nathan Downer from CP24
- 5 panels on ‘Media’, ‘Entrepreneurship’, ‘Corporate Careers’, ‘Mentorship’ and ‘Dating’
- 8 Workshops on Personal Branding via ‘Elevator Pitch & Storytelling’, ‘Image’, ‘Linkedin’, ‘Facebook’, “Video content’, ‘Written communication’, ‘Decision Making & Values’ and ‘Crafting a Personal Brand’
To be selected for increasingly responsibly positions, you must harness your personal brand. Your personal brand, the impression you project, can be managed much like a corporate brand. Personal branding leadership is the positioning strategy behind the world’s most successful people. The art of personal brand leadership is what
keeps senior managers moving up the ladder.
The Discover Your Personal Brand conference is a forum for individuals to learn from a panel of industry experts sharing their expertise on personal branding. Each individual will have the opportunity to network, discover, inspire and develop leadership skills that take them to the next level. Everyone has a personal brand, but most people are not aware of this and do not manage this strategically, consistently and effectively. As leaders, you need to take ownership of your own brand so you can affect how others perceive you. With an authentic personal brand, your strongest characteristics, attributes, and values can separate you from the crowd. Without this, you look just like everyone else.
Early Bird Tickets end Aug 3: http://raeallan.com/dypb/
Use the discount code `DYPB20`to get a further 20% of the early bird tickets.
ABOUT THE ORGANIZER
WHY: There are ‘Lost’ Leaders everywhere.
VISION: We are the Beacon of Light that helps Lost Leader-SHIPS ashore to find their authentic Path of Passion and Purpose.
MISSION: To Discover, Inspire and Develop Leadership in Generations X & Y.
HOW: We achieve Raeallan’s mission through content — keynotes, workshops, consulting, coaching, videos, articles, blogposts, panels and big events. We aim to help ‘lost’ leaders because everyone, from time to time, feels lost professionally, personally and academically. We’re saying it’s okay to be lost, because it happens, but it’s not okay to do little about it.
To get involved, partner or attend, please visit http://raeallan.com/dypb/
- I have a message, story, brand and voice that can impact a million hearts.
- I have built a brand around TEDx having spoken at 4 other events.
- TEDx Toronto, for most Canadians, is the biggest and best one in our country. It’s the ‘big show’.
- Many of my colleagues have been able to use the event a platform to greatness in their career, speaking circuit and getting their message out there.
One of my good friends Drew Dudley spoke several years back. He only spent 6 minutes speaking on Lollipop Leadership, but it was momentous. Eventually that talk made it to the TED.com site. Now he has 1.4 million hits and a successful speaking career travelling around the world. His example, like many others I have seen, inspires me.
I have applied a few times and have had the honour of my friends nominating me. In fact those nominations, along with Drew’s talk was around the first time I was introduced to the power of TED talks. 3 times the charm? Not really, but hey I have always been one to embrace failure. At least I have been able to go to these events as a delegate and share my ideas and use my social media influence to promote and support the others.
Last year I thought the theme was PERFECT for me: ”The Choices We Make’. I mean I have made some pretty ballsy and hard choices about my career, my family, my personal life, where I live, my business and much more. This year the theme is ‘Relentless Pursuits’. Oh man I love it too! Well that one also fits very nicely. Although it should fit nicely with all of us. You’ve heard me say often “Fight for your Life! If not you, then who? If not now, then when?”
What have I relentlessly pursued? The same things I mentioned above. The new thing I have been pursuing these days is health and wellness with my new #FitInMyLife campaign. Because I do want to be fit in my life and health living needs to fit in my life. I also am relentless with creating deep authentic connection and helping the ‘lost leaders’ with my personal Why. But today, I want to say my main Relentless Pursuit is speaking at TEDxToronto. Part of that relentless pursuit has been speaking at 4 other TEDx events — TEDxUWO, TEDxLaurier (I hosted too), TEDxUTSC and TEDxRichmondHill. Another part of this relentless pursuit is asking for your help.
I am currently working on getting myself nominated for the next TEDx Toronto event! I will apply again, like I did the past few years. I am excited to share talk ideas on a few ideas such as ‘The Pursuit of Balance”, “Searching for the Best Hug” and “Fighting the Parent Values Gap to not become the Values Trap” and many more.
But this time I need your help. If my messages, talks, connection or work has ever inspired you, helped you, supported you, I would be honoured and grateful if you could consider nominating me via the link here. For everyone who isn’t familiar with my work — I am a 4 time TEDx speaker, author and contributor to the Huffington Post. My personal Why is “There are Lost Leaders Everywhere” and my Mission is to “Discover, Inspire and Develop Leadership in Gen X&Y. Much of my work is giving back, whether its through my Raeallan intern team, starting up Humans of Canada, or planning the large scale Discover Your Personal Brand conference on Aug 16. I do it because YOU are my Why, my Mission, my Vision.
I thoroughly enjoy public speaking and motivating young people and hope to continue to do it for as long as I can. If you guys would like to help me continue my passion and serving others please nominate me here. The deadline is June 30, so I apologize for the short notice. Luckily the form is pretty short.
Also, here are two of my past TEDx talk I have done to give you an idea what I am all about. What is interesting to see is how I have evolved as a speaker, even from 2011 to 2013. Thank for your time!
As always, please let me know how I can help you. Because I can and I will.
Take care, Bobby
Every leader and entrepreneur has bad days. In the beginning it was harder for me because I had less people I knew going through what I had been going through. I also had less experience dealing with setbacks or doubts or feelings of failure. The worst days were getting to the end of the work day and realizing I had done zero, absolutely nothing, zilch. It was also hard to be “ON” all the time and it was hard to project success as defined by other people. For most in the corporate world, I still felt judged by them because they didn’t ‘get it’, in terms of why I left. But most importantly, I couldn’t sell it. But I know better now.
I started telling people about all the crappy days I wasted a few years into my small business journey because it was honest and authentic. There was a speaking event in 2011 where we took a Q&A and someone asked how to deal with ‘dark days’. I decided to be brutally honest. It was the first time I admitted how many bad days I actually had, what I actually did those days (or how little I did) and how I felt through it all. It was an epiphany moment to do so. The audience member and my fellow speakers were grateful for allowing that tough question turn into a powerful moment. The moment I embraced my vulnerability and asked for help was the moment I saw the goodness of people and realized so many others who have felt the way I have. I felt again connected to my own symphony (or tribe as some call it).
Fear is normal, but it can motivate. Doubt, however, is the biggest obstacle to every leaders’ and entrepreneurs’ growth. It can’t motivate. It makes you feel lost. But you can fight doubt by leveraging your support network. You can find ways to cope or manage. You can always read your Why, Vision and Mission aloud and celebrate the glorious path of where you are. Best of all, you can always start each day with something new, fresh and better. We all have dark days, but every new day begins with light.
We all struggle with goals: setting, planning, and completing them. It could be because we procrastinate, don’t have time, are lazy, or can’t finish what we started, which are all stereotypical Gen Y reasons. But they’re wrong. The truth is… it’s hard! Setting goals can be a daunting task that carries with it a burden of responsibilities and hard work that we just don’t want to do. We all know we should do it because:
Without goals, we will become a product of other people’s choices and unforeseen circumstances, not our own making.
So here are the 7 tips on how to achieve your goals.
- It’s All About You
Don’t just take orders. Think about how your goals affect your personal and professional growth and leverage it. If the goal is work related, talk to your employer. Set clear expectations of what kind of work you enjoy doing and what you expect of each other. If the goal is personal or school-related, recognize your strong and weak points, and find what areas to focus on. For example, if you’re amazing at setting and planning goals but then never actually acting on them, work on motivating yourself to complete those goals. Know yourself and be your own boss when it comes to setting goals.
- Get Pumped!
Set goals that make you excited. And if they don’t, re-phrase them so that they do. Instead of “Answer e-mails”, how about “Talk to people online”. Change “Clean my room” to “OBLITERATE THE DUST BUNNIES”. Not “Save money just in case”, but “Collect gold coins in case of pirate attack”! Treat the goal as a secret mission, a duty to protect the weak, a job only you can complete, or simply make it fun for you.
- Stop Loafting
Start now what you will wish later on you had done earlier. Confused? Here is an example: if I didn’t start my personal blog in 2013, I may not have gotten the opportunity to write these articles for Raeallan. Back then I wasn’t thinking about internships or writing for others, I had a goal and I mustered up the courage to act on it. Realize that while you’re wasting time, other people are Hustling for a Life. (http://raeallan.com/2014/02/18/how-to-hustle-for-a-life-vs-just-hustle-for-life/)
- Make it Matter
Gen Y is known for wanting to be recognized and treated as special. We want to feel that our work is making a real-world impact and that the goal matters. Let’s use that need for recognition to motivate ourselves. Set goals that are important to you or something/someone you care about. And while you’re working hard to achieve your goal, keep in mind why you’re doing it.
- Eat Your Timbits
View the goal not as a huge cake that you cannot possibly eat by yourself, but as a box of timbits. Totally manageable one at a time, and you can even share some with your friends if you want (and you may find they want it too!). In other words, break your goal down into small steps that don’t overwhelm you and don’t be afraid to ask for help.
Accomplishing a goal is a process, not a cram session.
- Put a Ring on It
After you’ve set and planned your goal, make it tangible and then commit to it. Write it down, get supplies if you need them, put something on your desk that reminds you of it, stick a bright-coloured post-it on your computer. Taking that first step will help you keep working on achieving your goal and physically reaffirm your commitment to it.
- Step Up
Don’t sell yourself short. If you complete most of your goals and get bored after doing your work, it means you’re not challenging yourself enough. Step up your game and make that game count. Make your dreams grander, set your goals higher, and take leaps instead of steps. You can do more and be more and you know it.
We understand that setting goals and completing them is hard. But the bottom line is that it’s a necessary part of your leadership growth. This doesn’t have to be boring because it’s YOUR goal, which means you have complete control over it. Hopefully after you’ve read this article, you’ll be setting short and long –term goals left and right. But if you do get stuck, feel free to come to us for help.
Check out our Youtube video for more information at: http://youtu.be/kw_hzYK52AY
written by Katrina Van
You can’t have love without fear. You can have love to overcome fear
You can’t have truth without doubt. You can have truth to clarify doubt.
You can’t have connection without change. You can have connection to embrace change.
You can’t have growth without ambition. You can have growth to fuel ambition.
You can’t have passion without reflection. You can have passion that’s rooted in reflection.
You can’t have it all without sacrifice. You can have it all with meaningful sacrifice.
You can’t have me without giving a bit of yourself. You can have me to give all to yourself.
Whether you sometimes think you can’t, you really can.
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